Dr. Ido Zamberg on 'Outcomes Rocket': Why Hospitals Should Partner with Startups
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Editorial PolicyPublished October 16, 2025.
We're excited to share that our Chief Medical Officer, Dr. Ido Zamberg, recently joined Saul Marquez on the Outcomes Rocket Podcast. They went in-depth about solving care inconsistency through AI-powered technology—and why healthcare leaders should embrace strategic partnerships with healthtech startups.
Thank you to Saul for the thoughtful conversation and for giving us the platform to discuss how we're helping clinical teams bridge the gap between evidence and practice!
From seeing two patients to impacting hundreds of thousands
Early in the conversation, Dr. Zamberg highlighted a pivotal realization that drives C8 Health's mission. As a practicing anesthesiologist, he could see one or two patients per day. But through C8 Health's platform, he now helps thousands of clinicians deliver better care—ultimately reaching hundreds of thousands of patients.
"What I developed in C8 really helps each clinician do their job much better," Dr. Zamberg explained. "I'm touching and impacting thousands and thousands or maybe hundreds of thousands of patients through this software."
This scale is possible because C8 Health solves a universal problem: clinical teams need instant access to vetted, institution-specific protocols at the point of care. With our platform now deployed across more than 100 hospitals including Mount Sinai, UCSF Health, Brigham & Women's, and MetroHealth, we're proving that systematic best practice implementation drives measurable improvements in care quality and clinician satisfaction.
Why the biggest problems don't always have the biggest budgets
When asked about setbacks and lessons learned, Dr. Zamberg shared an insight that resonates across healthcare: even when a problem is significant enough that "someone should get fired if it's not solved," finding budget requires creativity and persistence.
"Even if the problem is big enough, it doesn't mean that someone will pay for it...What we learned is how to streamline the budgets and understand who is going to pay for it and why."
The key is identifying the right champion within the health system—someone who understands both the clinical impact and the operational value. For C8 Health, that's often residency directors, quality leads, or department chairs who see firsthand how fragmented knowledge systems contribute to burnout, care variation, and compliance challenges.
A call to healthcare leaders: Partner with startups solving your hardest problems
Perhaps the most powerful message from the podcast was Dr. Zamberg's advice to healthcare administrators: instead of building solutions in-house for years, partner with specialized startups dedicated to solving specific problems.
"I would encourage healthcare leaders on the hospital side to partner with startups...These startups are comprised of people that dedicate their life and have very specific expertise in a specific domain. These are people that spend 24 hours every day, seven days a week thinking about how to solve a big problem."
This partnership model has proven successful for C8 Health's hospital partners. Rather than tasking internal teams with building yet another knowledge management system, institutions leverage our deep expertise in clinical knowledge implementation, AI-powered search, and workflow integration—allowing their teams to focus on clinical excellence rather than software development.
The value grows with scale
Dr. Zamberg emphasized that while C8 Health delivers significant value at the department level, the real transformation happens at the health system level. When multiple departments and service lines align on the same knowledge base and protocols, care coordination improves dramatically—especially for complex cases requiring multidisciplinary collaboration.
Whether you're managing quality interventions in a single department or coordinating care across an entire health system, C8 Health provides the infrastructure to ensure your teams have access to the right protocols at the right time.
Listen to the full Outcomes Rocket episode for more insights on solving care inconsistency, the role of AI in clinical workflows, and why design partnerships between health systems and startups drive better outcomes for everyone.
If you're interested in learning how C8 Health can transform care delivery at your institution, schedule a demo with our team.